I had a great discussion with a leading SMB company within their industry about digitisation this week. They said there were so many of their clients who wanted more insights into digitisation and there were so many who claimed to be experts and who didn’t really have the background. Often it is a field made too difficult and there are more answers than questions. Here we have summed up a 3 step process that can get you started with digitisation in your company today:

  1. Find a company or a consultant who are already successful in the area. Book a meeting with them, interview them or do a podcast with them, pick their brain and find out what they did that made them successful
  2. Either outsource or get someone in-house who can be your advisor on the process of how-to-do-it and someone who can navigate the ship through the ocean of solutions out there
  3. The important thing is not to choose the perfect solution. The important thing is to get started TODAY. Think about when you first start doing workouts or the first time you start doing anything. What you don’t need is a complex grand plan that will intimidate you and hinder you from getting started. What you do need is someone who stands behind you and screams “RUN”. Use a week of planning with the best resources you have, then start executing immediately the following week. Launch and learn, it is a millions times better than strategizing, not executing and failing to stay current and competitive because you were afraid to make the wrong decision.

If you want to have a call to find out what you should do where you are today, feel free to send us an email at tonje@growthitude.com

About the writer:

Tonje Elisabeth is the founder of Growthitude AS and co-founder of HeartsInGrowth AS and has worked as an Executive and Industry Manager in companies like Microsoft and Google with clients from all types of industries.

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